Posted by BCG’s Marketing, Sales & Pricing Practice (MSP) works with leading companies that embrace revolutionary opportunities to redefine the future of customer demand & innovation, marketing, pricing, sales, and customer experience. There have been accelerated customer behaviour shifts; traditional go-to-market approaches are rapidly becoming obsolete.
Research Analyst – Marketing, Sales and Pricing
Location : Bengaluru, India
Job Description:
As a Research Analyst within BCG’s Data and Research Service (DRS) function, you will take the lead as a research thought partner within sub-topics marketing, sales, customer experience, customer demand, digital, branding, social media, etc by providing specialized support for proposals, client cases and business or internal development initiatives.
Providing exceptional levels of customer service
Applying topic knowledge and industry expertise in a commercial context
Leveraging digital tools
Working flexibly in a fast-paced environment
Qualification:
Marketing, Sales & Pricing sector with experience on 2-3 topics digital marketing, sales, customer experience, e-commerce, customer demand, and branding
Sound understanding of sector and databases such as App Annie, Similar Web, Refinitiv, Factiva, Forrester, eMarketer, Phlanx etc is necessary
Bachelor’s degree plus MBA with a strong preference for analytic programs (e.g. economics, engineering, sciences)
Advanced proficiency in Excel and PowerPoint
Excellent English