Posted by At HP, we believe in the power of ideas. We use ideas to put technology to work for everyone. And we believe that ideas thrive best in a culture of teamwork. That is why everyone – at every level in every function, is encouraged to have original ideas, to express them and to share them
Global Paid Search Marketing Analyst
Job Description:
Search Campaign development, execution, and analytics
Detailed keyword analysis, including defining the Search keyword ‘population’ for multiple countries
Search keyword classification
Manage search ad groups and campaigns including keywords, negatives, ads, landing pages, and product feeds
Extensive analysis of search performance
Ad-hoc digital marketing projects including digital tools and content development
Job Requirements:
Bachelor’s Degree, relevant certificate / training or job experiences that emphasizes analytical skills and problem solving, Master’s Degree preferred
Strong critical thinking skills with an analytical orientation and attention to detail
Proactive and self-directed with a passion for learning and sharing knowledge
Strong teamwork orientation and a ‘figure it out’ attitude
Ability to work in a highly matrixed environment with roles and responsibilities that can be fluid
Very strong teamwork orientation with a desire to drive the efficiency and effectiveness of the team
Enjoys working with data, gathering insights and driving action from the insights
Advanced Excel/Data base capabilities and strong proficiency with Powerpoint
Ability to work with global teams across multiple time zones
Understanding of webpage construction and analytics a big plus
Fluency in English, additional language capability a big plus (French, Spanish, or Portuguese)